Industry News

KB and Funeral Innovations Offer Social Media Solution

Kates-Boylston Publications, the publisher of American Funeral Director and American Cemetery & Cremation magazines and Funeral Service Insider, is teaming up with Funeral Innovations to help funeral homes, crematories and cemeteries bolster their presence on social media.

Kates-Boylston customers can now take advantage of Funeral Innovations’ Educate offering for only $99 per month, which automatically posts status updates on a business page – even if you’re working a funeral, carrying out a cremation or manning a graveside service.

With the offering, Funeral Innovations is helping more funeral homes, crematories and cemeteries tap into the power of Facebook. Educate package customers can enjoy frequent posts focused on educational content that resonates with consumers and more. Unique content, branded with your logo, is made available only to Kates-Boylstson customers as an added benefit.

“Over 500 funeral homes, crematories and cemeteries are already building brand awareness and market share through our solutions, but we wanted to open that opportunity up to firms with a limited budget or who may be a little nervous about building a robust presence on Facebook,” said Zack Garbow, co-founder of Funeral Innovations. “Partnering with Kates-Boylston Publications is a great way for us to help more death-care professionals tap into the power of social media.”

Greg Young, co-founder of Funeral Innovations, added, “With more than 1 billion people logging into Facebook every single day, and with 71 percent of all adults using Facebook, we’re more convinced than ever that death-care professionals need to be building an online following there. With this partnership, we’ll be making it happen.”

Allison Sullivan, publisher of Kates-Boylston Publications, said, “We’re dedicated to helping death-care professionals build stronger connections with their community, and partnering with Funeral Innovations fits our mission perfectly.” She added, “We’ve been very impressed with how dedicated and knowledgeable Zack, Greg and the entire team at Funeral Innovations is when it comes to leveraging the power of social media, and we’re excited about this partnership.”

Death-care professionals can take advantage of the Educate offering by visiting this page or by calling 800-641-0173 and mentioning the partnership with Kates-Boylston.

About Kates-Boylston Publications

Kates-Boylston Publications has been helping death-care professionals succeed and serve since 1877 and publishes American Funeral Director and American Cemetery & Cremation magazines, Funeral Service Insider and numerous books on death care. It also hosts webinars and events to help death-care professionals. Visit www.katesboylston.com to learn more.

About Funeral Innovations

Funeral Innovations provides turn-key digital marketing solutions for funeral homes and cemeteries. Founded by two former IBM engineers, Funeral Innovations’ custom software helps funeral homes and cemeteries grow their businesses without growing their workload. As the most popular social media marketing provider for death-care professionals, the company has helped over 500 funeral homes, crematories and cemeteries reach tens of millions of people in their communities.

Posted March 16, 2017
 
























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