Industry News

Everdays Raises $5 Million in Seed Round

DETROIT – Everdays Inc., a free and powerful application that helps people notify family and friends when a loved one passes away, has closed on $5 million in seed funding, the company announced in a news release. Led by IZI Ventures, with participation from its affiliates, the investment will further Everdays’ mission to build the first global network dedicated to gathering community and facilitating the communication around a death.

“Our goal is to be the funeral industry’s partner in making their services more approachable, accessible, and welcoming to all people – especially younger generations. Many millennials and Gen Xers are experiencing loss for the first time and have readily embraced our product,” said Mark Alhermizi, founder and CEO of Everdays. “Everdays is unlike any other notification method in that it has the viral ability to attract greater attendance at funeral services, particularly among a younger demographic. Everdays gives them hope and comfort by bringing together community – so they never have to go through losing someone alone.”

Recently launched in Metro Detroit, Everdays works with the funeral industry to provide homes with a free SaaS platform to create, manage, and broadcast a memorial announcement, which they include as part of their complimentary set of services for families. Registration for the service has quickly grown among both funeral homes and individuals in just a few short months. The additional funding will support new feature development – including Everdays Stories, curated collections of meaningful photos and videos — and further expansion into new markets around the world.

Families have long been looking for a one-stop mobile solution that helps them gather the support of community during this important life moment. “You get a year to plan a wedding, but mere days to arrange a funeral,” said Nick Jaensch, EVP of Everdays. “Although social media can get the word out rapidly, it can be an inappropriate forum and offers little control. On the other hand, printed obituaries are antiquated, ineffective, and expensive. Everdays solves these problems, all while saving families money to spend on truly meaningful services.”

Everdays makes the notification process simple. Funeral homes hand-off a free memorial announcement they’ve created to their clients, or families can download the app and create one themselves – complete with a personalized message, event details, and more. Families then broadcast the announcement instantly and securely to important members of their community, giving them peace of mind that they’ll get the support of those who matter most.

“Since launching, we’ve received overwhelmingly positive feedback from families and homes alike,” Alhermizi said. “We are thrilled that this infusion of capital will allow us to realize our vision — making a difficult time in the lives of families everywhere a little easier.”

For more information on Everdays, visit Everdays is available in the iOS App Store and Google Play Store.

March 23, 2017


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